dr. Jesse Weltevreden
Research Interests
Last update: September 9, 2011 - Jesse Weltevreden ©
Business-to-consumer e-commerce
Social media
Automotive sector
Current Research Projects

Title: Social Media in Retailing
The goal of this project is to investigate to what extent Dutch (online) retailers and consumers have adopted social media
Researchers: Jesse Weltevreden, Esther de Berg, Han Boels, Rob de Boer, Thomas Adelaar, Adriana Krawczyk
Duration: April 2010 - August 2011
Evolution of click-and-mortar strategies of Dutch retail chains
Description: The aim of this project is to investigate to what extent Dutch retail chains establish linkages between their online and offline channels and to what extent their strategy has changed between 2006 and 2010.
Researchers: Thomas Adelaar, Jesse Weltevreden
Duration: January 2011 - June 2011
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Professor of E-business
Hogeschool van Amsterdam, University of Applied Science
Visiting address: H.J.E. Wenckebachweg 144-148
Room: A7.07
  1096 AR Amsterdam
Postal address: P.O. Box 1025
  1000 BA Amsterdam (The Netherlands)
Phone: + 31 (0)6 101 53 268
Fax: -
E-mail: j.wj.weltevreden@hva.nl